Posters Finalised

Graphic Novel Week

University Major Work nominated for the Xerox Graphic Design award as part of the COFA annual. A fictional Sydney Writer's Festival campaign to promote graphic novels. Incorporating graphic and product/jewellery design elements, it includes a logo, posters and postcards, and a promotional freebie clip.

The campaign was designed to entice viewers into re-thinking their perceptions of comics and graphic novels by showing they can be enjoyed by anyone. The speech bubble clips, attached to postcards, reflect the recognisable motif within comics and promote a whimsical interaction with the campaign.

Posters Finalised

Posters Finalised

Poster Roughs

Poster Roughs

Postcards | Promo Clips

Postcards | Promo Clips

In the real life campaign these were to be illustrated by different artists to highlight local and international comic creators. The clips are inserted into a diecut hole on each postcard

Promo Clip Sketches

Promo Clip Sketches

Logo Design

Logo Design